I have a confession...I'm having an affair, yes in my mid fifties I find myself lusting after a cartoon like cosmetic brand, strange to some I know, but when you have been involved in all things beauty for 35 years, believe me a cosmetic crush is very real and benefit cosmetics is the cause!
Benefit cosmetics has been around for over thirty years and was founded by San Francisco twin sisters Jean & Jane Ford and it made a somewhat brief appearance on the South African cosmetic scene several years ago in the SA retailer Woolworths and since mid 2015 their pink funky counters can be found in selected Edgars and Red Squares around the country and happily more are planned to roll out in 2016.
Initially I overlooked this whimsical brand thinking it was aimed at youngsters and how could I, as a mature human "beauty" being, take their products seriously, but underneath their quirky names lie some really good products. Now benefit is no way a budget brand in South Africa, which also made me a little hesitant to try, as the last thing we needed in SA was another overpriced, underwhelming international brand.
I started off by using one of their best selling products Roller Lash Mascara, as I'd heard so much about it and I'm always on the look out for the next best thing in mascara's and that was it... The beginning of my transformation into a benebabe...I also have several other make-up items and skincare products to review in the future, so I sense that 2016 is my benefit year.
To read my previous benefit reviews
|benefit POREfessional Pro Balm R395|
This weeks Sunday Sample review is on another, now iconic, benefit product POREfessional
(clever play on words, which also endears you to the brand).
Again I had read so many good things about this face primer, but I was certain that this was not for my "mature" skin based on the name alone!
I would never have looked at this product if it hadn't been for the sample I received.